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Back the Beat
Artist: The Tribe
Label: Movation/Alliance (UK)
Length: 11 tracks
Following quickly on the heels of their debut single under the new name the (no longer World Wide Message) Tribe have released this debut album and embarked on their biggest tour to date. The new lineup is reflected in a sound which has changed considerably from older WWMT material, with a more overt influence from recent mainstream hiphop.
The apparent influences from acts like Eminem seem to have led to a slightly lighter feel to the tribe's work, although there's been a tendency in that direction since We Don't Get What We Deserve. They seem to be at their best with tracks like "Fit To Burst" which has a faster beat than most tracks and is a relief after the weak Craig David-esque ballad which is "Turn Around," or perhaps on "Nah Nah" which is again a little Craig David-esque but possibly the album's most infectious track.
Overall, here's another album which sees the Tribe keeping their sound in line with mainstream pop, but it really doesn't have any killer songs, and is if anything a little forgettable. A solid production, but one without any real spark.
James Stewart 1/31/2002